About POC_
POC was founded in 2004 in Sweden and is a contemporary, design-driven manufacturer of protection and apparel focused on snow sports and cycling.POC has a clear vision to develop products of unquestionable quality and groundbreaking innovation. It’s an approach that has led to more than 70 international awards for design and safety.
POC’s mission_
Protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one.
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OUR STORIES_
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Ready for Anything in Riksgränsen
In skiing, conditions are constantly changing. Temperatures rise and fall, snow melts and refreezes, theRead more
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Mai Ikuzawa - Break With Convention
It’s easy to want to think differently, to want to see the world in aRead more
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Great Heights: The making of the Hedvig Wessel collection
Throughout Hedvig Wessel's life, the mountains have always been her guide. They are her internalRead more
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Stina Lönnkvist
The human engine is worth celebrating. In this series, we speak to commuters around theRead more
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Inspired by Sule
Written by POC and Team AMANI Recently we woke up to the tragic news tricklingRead more
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Living the dream is not supposed to be convenient
Dreams. We all have them. Ideas and inspirations forged in the heart that may endRead more
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