About POC_
POC was founded in 2004 in Sweden and is a contemporary, design-driven manufacturer of protection and apparel focused on snow sports and cycling.POC has a clear vision to develop products of unquestionable quality and groundbreaking innovation. It’s an approach that has led to more than 70 international awards for design and safety.
POC’s mission_
Protect lives and reduce the consequences of accidents for athletes and anyone inspired to be one.
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OUR STORIES_
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Oliver Hooson
The human engine is worth celebrating. In this series, we speak to commuters around theRead more
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Noah Bramme
The human engine is worth celebrating. In this series, we speak to commuters around theRead more
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Winning Ways
There's not a lot Jenny Rissveds has not already won in the cross-country mountain bikeRead more
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Evolution in action
Progression and change are a constant on the Freeride World Tour. But this year, thatRead more
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The Thrill Of The Hunt
You could say Marco Odermatt was born to ski. Growing up in the Nidwalden regionRead more
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Team 31 – What's in a name?
An indisputable fact of life is that we have all been a child.At least atRead more
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